The poor dear! At the first sign of possible danger, our intrepid “Hardy Boy” turns to mush and wails for his mom to rescue him. Correct me if I’m wrong, but I don’t recall that the old Rusty freaked out so early on in his Mexican adventure, at least not until near the end. But then again, That Rusty had a partner.

Okay, this must mean another plot twist is being thrown in. Rivera must not think Rusty has enough personality to keep readers’ attention on his own, so he is going to get a partner, I suppose. If true, I think it is a mistake. Give Rusty just a tad more maturity and reasoning and he’d be golden.

If this was Mark or Cherry, we’d be pretty pissed, I think. But I think it fits right into a kid’s imagination. Now, as far as what Rusty sees, I suppose the reality is it could just be a malformed tree or some other inanimate object; actually, the Seaside Specter; or worse, somebody pretending to be the Seaside Specter, which would humiliate Rusty. I’m hoping it isn’t one of those boring people back in the house thinking this would be a fun prank to play on the kid.

The art has been okay the past several days, though I’m still not sold on this flattened style, where there is virtually no effort at shading, hatching, or other techniques to suggest solidity or even light and dark. This visualization becomes even starker when the strips are viewed in their B&W newspaper format. The online coloring really influences the panels in a way that softens the starkness of the lines. I suppose a good question is whether Rivera envisions this comic strip as inherently B&W or as a color strip that has to be unfortunately printed in B&W.

I reckon seaside property values have skyrocketed so much that the Seaside Specter had to relocate to the river. But where? The Columbia River is over 1200 miles long, and Portland is only along a small portion of it. Portland is 60 miles from the Pacific and 100 miles by river to the Pacific. That’s a lot of ground (or riverside) to cover. But why spoil things for Rusty? Kids should get to have real adventures, not just the kind you get on a phone. Fortunately, Rusty is used to the woods.

But what will you do if you spot it, Rusty? Did you bring a net? A stun-gun? A camera, even? Are you going to interview it for your vlog? Or, like your dad—who never seems to have a camera when on the job—will you rely on your memory and imagination to record your adventure?

Clever! Cherry picked a middle course of action.  Question:  How did she just happen to have a set of walkie-talkies? I think Rusty will go with the “or so” option for communicating with Mom, right? 

Cherry takes a “Dagwood” (or a George Burns ) pose to commiserate directly with us. I think a lot of readers are already there.

Rusty’s neck in panel 2 is improbably long and skinny (as has been observed and commented on with other characters). Perhaps, though, it could be there to emphasize Rusty’s surprise reaction to see the walkie-talkie. But then again, I’d expect to see some supporting accent lines, as with the walkie-talkie.

As frequent reader Daniel P. acutely pointed out, Rusty’s adventure plot seems to roughly parallel that of Mark’s adventure with Dr. Camel’s search for The Yeti (see our September 2019-February 2020 archives). That is, both involve a search for a fictitious but believed creature. Reviewing the Yeti story reminded me of the talking heads clipart style that Allen favored. To give it its due, Mark’s adventure had plenty of action, frequent Mark outbursts, and a woman who could not make up her mind about him. On the other hand, the expedition seemed pointless and settled nothing.

Rebooting story ideas is hardly new in the history of Mark Trail adventures. What is important here is whether Rivera can carry it off. Because the protagonist is a minor and not a deluded adult, I think this story has a more plausible foundation. But that won’t be enough if the story does not contain enough action, suspense, and a decent resolution.

But Rivera immediately throws a monkey-wrench (momma-wrench?) into the adventure, just as it begins. I suppose we could see Cherry’s presence as a plot twist, in which she either gets involved or Rusty finds a way around her. Tune in tomorrow!

Well, OKAY! Not a moment too soon.  Let’s hope that Rusty’s story has more excitement and suspense going for it than what’s going on inside the house with “the adults.” Not a high bar to get over. At this point, I think we all would rather be on the hunt with Rusty. Anything to stay out of that house!

Furthermore, let’s hope that when Rusty’s adventure ends, “the adults” will have finished their boring business and the Trails can then fly home.

One Big Happy Family! Another week flies by. And speaking of flying, we all spent this past week in Jadsen’s van, toting the surprisingly compliant Trail family from the airport to a location that was never brought up and never asked about. While Cherry had concerns, namby-pamby Mark said they should just go along for the ride and see what happens. Halfway through the trip, through the magic of comic strip magic, Cricket Bro suddenly revealed himself in the shotgun seat! Apparently, the Trails didn’t notice him when they all piled into the van. Real observant people, those Trails. Cricket Bro proceeded to humiliate Mark some more by telling him how Pappy Happy happened onto him and Bro Jadsen on a beach where they hit it off so well that Happy made a business deal with them and admitted he thought of them as family. This heartwarming scene took place at some point in the past, during the time Mark was ignoring his father (see Rivera’s first Mark Trail story in our archive for details.  It starts in October 2020). Of course, Happy didn’t bother to tell Mark about this arrangement back at the Florida cookout.

But if you remember, we did see clues of the relationship during the cookout sequence, where Mark was being made fun of, and was called “Markey”, the same nickname Cricket Bro taunted Mark with during their Palm Springs adventure.

Anyway, the Trails finally arrived at Jadsen’s house only to discover that Happy Trail somehow got there ahead of them! More comic strip magic. Happy confirmed his affection for the brothers, even though Mark had previously revealed—back in Florida—that the two brothers were scamming him. Now, Mark’s self-respect and self-worth hit a new low. Speaking of Low, will this story ever get off the ground?

Rivera gets top marks for her title panel. Well-conceived, with nice compositions! The topic, itself, is also well presented, even though Rivera insists upon using the metric system. If she would also include the common English system for comparison, the ignorant among us (ahem!) would have an idea how tall 80m is. Still, today’s strip provides good information. I’m sure there is the root of a truly interesting Mark Trail adventure here; and it would certainly be more interesting that the storyline we’re currently plodding through.

I wonder if that gray squirrel is looking out at us thinking “Yeah, I like nuts, but these nut-jobs are sending me to the hospital. Blech!” So, how did Pappy get out here before Mark, and early enough to be waiting at Sterling’s house? Why not just fly out with Mark and family?

Next, how is it this new “family” relationship was not brought up when Mark and Rob met up in California? Nor brought up by Pappy back in Florida?

Next, was this meeting with Happy supposed to be a surprise for Mark? What’s the big deal?

And what’s with Happy, anyway? One moment, he’s upset that Cricket Bro and Crypto Bro took advantage by engaging him in activities harmful to the environment. Now, he’s happily embracing them like they really are his sons. Well, if this is all part of the Big Act by Mark and Happy to fool and destroy the two Surf Bros, they’re doing a great job, so far. Otherwise, I’m with Squirrel Bro.

Last time I checked the Oxford English Dictionary, the sound of a hand hitting the face is spelled “S-m-a-c-k”, Smack. “Smak”, on the other hand, is what somebody says when spewing BS to somebody or about somebody; as in “talking smak.”

If you’ve been keeping up, you’re doing better than I am in my Italian class. We’re still in the van, listening to the Jerk Bros and wondering why Mark agreed to this ride. Does Rivera hate Mark Trail? Or what he stands for? I think that is what a lot of Trailheads probably think, since Mark is almost always made to look and act like a hothead and a sucker. At least, that is the vibe I’m getting.

“That’s right, Mark. Good ol’ Dad felt so bad not hearing from you that, after screwing over his friend and neighbor, Jolly, Happy just had to travel all the way to Oregon and drown his sorrows on the beach, only to run into Rob and Jadsen. One big ‘happy’ family, eh? Seems like ‘Sucker!’ is a family trait. But I sure understand their dad cutting them off.”

This would be a pretty good time for Mark to exercise his so-called “Fists Of Justice” on Rob and demand some answers. I doubt that will happen. Frankly, his FOJ outings have been weak.

The thought bubbles that connect panels 1 through 3 provide a nice visual lead-in to the flashback, though I’m stuck wondering why Cricket Bro feels compelled to discuss this incident with Mark and Cherry. Did this event take place after he and Mark were school mates? Because the flashback suggests it took place on the coast (i.e. California or Oregon). Maybe not a big deal, anyway.

Okay, we have two parodies of nouveau entrepreneurs:  Young, aggressive, rich, narcissistic, and amoral.  Like Mark Trail villains of the past, these two have “Punch Me!” labels stuck on their foreheads. The question is whether Mark will be the agent of humiliation or Cherry. But I suppose it can be a team effort.

So, let’s move on, shall we? We’ve seen enough of their backstory. No reason to beat it to death, like the backyard barbecue that took three weeks to cover. It’s now Thursday, so there are just two days to get the Trails settled in. Wherever that is. After all, Rusty has to break out of his non-essential “extras” role and then get into his co-starring role to go hunting cryptids.

So, Mark disappointingly flaunts the impotence of his famed Fists O’ Justice and demurs over upsetting the feelings of The Scam Brothers. One has to ask:  Why!? What is going on here?

Why should Mark keep quiet about a kink in the eco-armor of Jadsen Enterprises? Seems to me that, with all of the passivity and weakness that Mark has been showing so far, he would want to try to balance the scales a bit in his favor. No?

But for the sake of fairness, let’s consider:  Is Mark’s behavior a deliberate strategy to only seem complacent and appear weak in order to throw off the brothers, until Mark suddenly turns the tables at the right moment? Well, we have not seen this strategy in his other stories (not even in the old Mark Trail). On the other hand, Mark might just rely on his usual emotional improvisation and extra-legal behavior to save the day.

Hey, one good thing that could come out of this:  Let’s hope that Rivera alternates Mark and Cherry’s storyline with Rusty’s adventure, just as she does when Mark and Cherry have their own individual messes. At least, Rusty’s story has the potential for real fun and mystery.

I was thinking of the 1950s Superman TV show. As a very young boy, I thought he was amazing. But by the time I was 7 or 8, I was a savvy TV watcher and started noticing details:  Nobody worked at The Daily Planet except for Clark, Lois, Jimmy, and Mr. White. Superman’s muscles were just padding; everybody had to be really stupid to not see that Clark Kent was Superman. He had to keep rescuing Lois Lane and Jimmy Olsen when they kept getting themselves into stupid traps. Superman also wasted too much time chasing down third-rate crooks and crackpots. Of course, I was not savvy enough to understand story development for kid programs was not important.

Once again, we see that Mark leads with his head and acts like Jimmy Olsen. Leave it to Cherry to have at least a lick of common sense, even if it is too late. But as for her concerns about the environment, Cherry, you just flew across country in a giant jet airplane! Show some humility! At least Rusty is wise enough to tune out the “grownups.”

But who is that sock puppet poking his head around the seats in panel 3? Oh, my lord, it’s Cricket Bro. Is he behind Mark? Where did that extra seat come from? If he is in front of Mark, why is Mark looking back? And how did all three Trails get into the van without noticing Cricket Bro was already there? Never mind that Cricket Bro looks and acts like he is Rusty’s age. It’s all too much.

Although this storyline has potential, the execution does not give us a lot of hope.

You know, it’s so easy to fall into just plain snarking. I have to control myself! Nevertheless, I wonder:

1. Why are the Trails riding with Jadsen in the first place? That certainly was not in the original plans! Yet, they didn’t seem to put up a fight at the airport.
2. Why are they staying at Jadsen’s “Oregon mansion”? Wouldn’t they have already made plans that involved reserving a hotel or house? And maybe a car rental?
3. Why is the traffic in panel 1 on the left side of the highway? It doesn’t look like the comic syndicate accidentally reversed the panel. Didn’t anybody bother to look? Is it supposed to be symbolic?
4. I get that Rivera designed Jadsen as a ludicrous parody figure, like his brother. So, are Jadsen’s “rose colored” glasses a pun of his mindset? Or does Rivera just like that color?
5. “Make it weird”? So, why not bring up the logging mill with Jadsen!? What does Mark owe this Jadsen jerk, anyway? Who cares if he gets uncomfortable?
6. What the hell is that expression “Van life!”? Are we supposed to believe Jadsen lives in his van or does extensive traveling around the country in it? Or is he just being a fool who thinks driving a van constitutes a life style?

Now hooooold on there, Baba Looey! First of all, that is a very nicely drawn Concourse E in panel 1, but it is also jarring next to panels 2 and 3. Is that Rusty walking with Mark and Cherry in the terminal? Where the hell was he during the flight:  Strolling the aisle hoping to find Mara?  In spite of what Mark said at the start of this story, looks like Pappy Happy ain’t coming along after all.

So, moving on:  It’s one thing to make the designated Bad Guy (Sterling) look like a goofball. In fact, it’s expected! But not Mark! He’s the designated Good Guy. Making both the Good Guy and the Bad Guy look like idiots creates visual confusion and destroys the whole point of visual symbols.

As for panel 3, how is it that Jadsen happens to be there in the first place? Who made that arrangement? It doesn’t look like much of a vacation. Frankly, I’m really disappointed with the B-movie dialog I’m seeing here. My unsolicited advice: Make Rivera focus on the art and hire a writer. This would give her the time needed to regain and maintain a consistent quality in her art.

Nit-pick, nit-pick. I don’t think Jadsen’s point was to give a summary of all of his business ventures! Still, it looks like the Trail’s latest crusade is going to be against NFTs, at least to the extent of getting Pappy Happy’s money back. After that, we’ll have to see. I hope this doesn’t mean we have to deal with Daggers once again. She deserves a break, and so do we.

Is that a man-bun on Sterling’s head? Perhaps that, and goatees, are going to be new identification symbols of bad guys, the way beards and sideburns used to be, before Rivera took over. Meanwhile, where is “Dad”? You’d think he and Rusty would be in the seats immediately across the aisle, or in the seats directly in front or behind them.

Ah, Mark. Soon we’ll all make houses, furniture, and violins from adobe and papier-mâché. But let’s move on:

Recent comments by reader Obtuse Angle (and me) concern how Rivera sometimes depicts heads and necks (etc.) in odd ways. There have been lots of comments here and elsewhere about the strip’s art and writing. But is this just an issue of inconsistency, as OA suggests? Or is there more to it?

If you look back at her earlier work in Mark Trail, you will see that Rivera is clearly an accomplished illustrator and knows her way around a drawing board. If you need more evidence, go to her website (http://julesrivera.com/) and click the Portfolio link. Then scroll down through the “Storybook” and “Comics” areas. You’ll scratch your head wondering if this is the same artist that draws Mark Trail!

It all suggests that “distortions” and “inconsistencies” in Mark Trail are deliberate, not accidental, or simply incompetent. But why? Several hypotheses come to mind:

• A deliberate avoidance, or dismissal, of old-school storybook illustration that Elrod, Dodd, and Allen championed (although they clearly had issues here and there).
• An attempt to develop a more expressive (modernistic?) style that reflects the absurdist-influenced story lines and characters, or at least a style found in online comics and graphic novels. That is, a style relevant to people growing up in the 21^st century. And most of us are stuck with 20th-century conventions.
• The result of Rivera trying to design updated plots, new personalities, and a new art style, while trying hard to keep up with a more demanding, deadline-oriented job.
• I’m making a mountain out of a molehill. That is, maybe I should just quit acting as if this is a serious, philosophic inquiry. Mark Trail is, after all, just a comic strip.

Well, I’m not even sure what the answer is.  And does it matter? For example, should I hate Garfield more because it is actually put together by an entire team of writers and artists (mostly excluding Jim Davis) and exists mainly to promote a huge merchandizing empire? (I can’t begrudge Davis’s success on that point.)

Yes, boys, girls, and pine moths, the old Mark Trail is The Old Mark Trail. He is not the man you remember anymore. The message is clear, but old news. Anyway, it doesn’t pay to try and analyze this stuff. Just roll with it. This is like a mashup of The Twilight Zone and Bizarro World, the strange planet in the old Superman comics, where everything there is the opposite of Earth. And I think we know on which world Rivera has placed this reality.

Oh, we’re flying, but not making much progress.

What kind of pie, Cherry? (That’s a pun. Sorry I had to point that out.)

Otherwise…. So Mark had a rough day, did he!? Compared with whom? Frankly, I think we readers are having a rougher day. Today’s strip is just annoying filler, saying nothing and contributing nothing. I really don’t want to simply throw bricks, but why waste your comic strip story and our time with this soap-opera dialog?

I truly hate to point this out, but, unlike panel 2, the drawings of Cherry in panels 1 and 3 look like some kind of strange marionette, with a head unnaturally attached to an oddly long, skinny neck. We used to see something like this with some drawing by James Allen, where heads looked like they were stuck on the front of necks, rather than on top. But here, the heads look like they’ve been taped onto posts.

I get that Rivera wants to expand the idea of this adventure strip to include a more family-centric angle and give more time to family members and normal interactions. Fine. But at the end of the day this is still an adventure strip, and for the past six weeks (since this new story began), we’ve not had any activity that could be classified as “action”, much less “adventure”. That’s six weeks just building up to getting to Portland. And we’re still not there, yet. And it seems I was overly optimistic about this story focusing on Rusty’s quest. Maybe he’ll get some attention down the road. It might be a long road, though.